HealthNet Gets a Healthy Reboot: Rebranding and Reimagining a Healthcare Network
We're excited to showcase our latest portfolio addition: a comprehensive rebranding and website redesign for HealthNet Management SA, a leading innovator in healthcare network coordination and management.
Powering Up the Future: A Brand Refresh and Website Redesign for EuroEnergy
We're thrilled to unveil the latest addition to our portfolio: a comprehensive brand refresh and website redesign for EuroEnergy, a leading renewable energy investment company within the Libra Group.
How a Website Can Help Your Business Grow
The only thing you have to do is learn to take advantage of the opportunities that the Internet offers you. Web pages are one of them. That's why today we will show you how having a website will help you grow your business.
How To Build Your Brand Identity
What is a brand identity and how do you create and build one? We dive into the details and nuances of the process to help you get started.
How long does it take to build a website
We look at the many factors that can impact a web design project’s launch date, and share tips for determining its length more accurately.
How website UX applies boost to SERPs
Explore ways you can apply UX principles to your client’s image on search engines
Trends shaping the world of Web Development
Brand loyalty is a thing of the past and so the way to capture market share is to offer the best experience on your website
How to successfully plan web design projects
Planning a website is not an easy task. There are many considerations that need to be made and there are often lots of people involved in each step of the work
How to write effective meta-descriptions for SEO
When putting together content for your website, you may find that the task of crafting meta-descriptions places a giant question mark above your head.
Helping clients with website content strategy
For small and medium-sized organizations, content is usually the trickiest part of putting together a website
Competitive analysis done right
How to research and learn from your competitors to find the right opportunities and build a killer experience for your users
Digital features that assist our online behavior
Over time, digital devices have moved from the sidelines to take center stage in our lives
Common issues that can arise when a client is new to website creation process
Before jumping in with your chosen creative agency, it will pay you to consider these four common issues faced by agencies that can be avoided with a little forethought
Creating the perfect UI dashboard
The importance of user experience is more emphasized than ever. As a result, the number and variety of dashboard UI tools is on the rise. These tools are used as an essential piece in any good customer experience strategy. But, here comes the hard part.
The most common web developer interview questions and answers
Whether you are a front-end, back-end, or full-stack software developer, these common computer science interview questions will help you in your preparation for the next coding interview
SEO belongs in your web design process
The word "SEO" holds a lot of weight. We know how critical it is to the success of a website and, yet, it often becomes one of those things that's left until the very end of a web design project to deal with
Why every website wants you to accept its cookies
Cookies alerts are supposed to improve our privacy online. But are they?
O’ Captain My Captain: lifeboats in the time of coronavirus
In the months to follow, all of us who are captains to our businesses will have some size of “boat” to steer, crews to support and passengers to care for. Only the ones that are most responsive and adaptable to the change that is coming will survive
Know your email intro etiquette
Email remains the backbone of what we do
The importance of CAPTCHA in web security
In this post, we will reveal the significance of CAPTCHA in web security and why you should use it on your website
Website personalization importance
Customers wants to feel like their needs matter and should be catered for on a personal level
SEO myths busted
Google doesn't hate your website, AdWords don't impact SEO and 'freshness' and keywords are not as important as you think
Messaging is the future of market research
Many people go to their inboxes with one main purpose: To delete emails and spam before it takes over
How to test successfully User Experience
Measure the success of your UX efforts and improve your conversion rate
Why you should make your ‘digital consultants’ work on-site
Traditional firms must upgrade their technological capabilities to match those of their competitors — else they face extinction
Ecosia is a search engine that uses profits to plant trees
For every 45 inquiries conducted on its search engine, Berlin startup Ecosia has a seedling planted somewhere on the world
How Instagram’s algorithm works
Instagram users were missing 70% of all posts and 50% of their friends’ posts before the app ditched the reverse chronological feed
10 Year Challenge: Popular websites changes
As the #10yearchallenge is making its way around the internet, I thought I would look at how some of the most visited websites on the internet have aged over the last 10 years
Why chatbots will never be popular
Let’s be honest: most chatbots, if not all of them, aren’t real artificial intelligence
The Holistic Web Design approach
Whenever you go to build something new, or change something already on the web, you need to look at how it will affect everything
5 website metrics you can’t ignore (and how to design for them)
If you aren’t tracking analytics on your website, you need to start right now
Building a better Homepage
When you redesign your website, the homepage seems like a blank canvas. It’s your company’s “Hello, World!” and you can put anything on it
We are hiring - Web Developer
The Smiling Hippo is hiring and is looking for awesomeness incarnate!
When has a client gone too far?
How do we know when a client has gone beyond the breaking point? Here are some signs to look for that will help you make the right decision
How to deal with bad design suggestions
Gracefully respond to unsolicited design ideas, and prevent them from derailing good design
GDPR: Why data protection doesn’t have to be a headache
If you work with data or IT at some level, then you’ve probably heard people talking about the General Data Protection Regulation, better known as GDPR
2018's Biggest Social Media Trends For Business
There is a growing realization among businesses that social media is the single most effective way to reach audiences
Starting A Side Project In 2018? Here’s How To Make It Successful
Side projects help us uncover new interests, promote divergent thinking and can potentially take your life in an unexpected direction
Web Design Trends 2018: What Will Make an Impact This Year?
The subtle shift from UX design to digital service design is going to continue
Typography trends for 2018
From custom type to colour fonts, leading designers forecast the biggest type trends of 2018
5 logo design trends for 2018
We forecast the five biggest trends that will shape logo design in 2018.
How Project Managers Improve Design
We share how even project managers play a supporting role in the design process.
We are pleased to announce that our new website is now Live!
Why is Whitespace in Web Design So Powerful?
Whitespace, also known as “negative space”, is the space in a design occupied by nothing other than a background colour or a faint background image.
How to create the perfect design resumé
Follow these 16 pro tips to help your resumé stand out from the crowd and snag that all-important interview.
This is How to Recover From a Social Media Disaster
Managing your company reputation can be challenging in today's volatile online world. This is how to plan, respond, and recover from a social media disaster.
Make sure your users trust your website
Yes there are ways to make your website more trustworthy and they will help you to retain more of your website’s visitors.
10 website navigation trends for 2017
I’d like to share the top 10 emerging navigation trends that’ll keep growing well into 2017.
More than just pretty: How imagery drives User Experience
Images are more than just decoration; they have the power to make or break a user’s experience.
How to grow your email list fast
You want more email subscribers. Here are some easy ways to get them.
Myths about new domain names
Choosing a domain is hard. For most new companies, it comes with the difficult branding decision of naming your company.
UX design trends to watch out for in 2017
How are you and your business going to cope up with the ever changing happenings of the world of the web and mobile experience?
Landing page mistakes that you make
Some of the top mistakes people make on their landing page and how you can avoid the same fate.
The surprising history of emojis
You encounter emojis on a regular basis in your 21st-century, tech-savvy lifestyle, but what is the history of emojis?
Mobile apps are crucial for customer loyalty
Business is a numbers game. So how do you get and keep more customers at lower costs?
Still hashtagging every word? You could be hurting your Brand
Ever had a friend on social media who #turns #every #word #into #a #hashtag? If you have...
YouTube is embracing the social scene
YouTube has confirmed the launch of YouTube Community – a social networking feature that gives video creators new and expanded ways to engage with their subscribers.
SEO techniques that you're doing all wrong
Great online content doesn't matter without an equally smart strategy to get your message in front of key audiences.
Why you should make your own chatbot
Chatbots are starting to make their way into all aspects of our online lives.
A comprehensive guide to building a better content marketing strategy
Content marketing is the leading marketing strategy among today’s digitally savvy businesses. And, as a result, many businesses do it, but few businesses really understandhow to do it effectively.
Startups: How to survive the Gartner Hype Cycle
If you’re working on a startup in an industry that is getting a lot of hype, the Gartner Hype Cycle adds a lot of pressure to get your product out there
Getting practical with Microcopy
The tendency among most clients and design teams is first and foremost to establish on-screen interactions, pattern libraries, wireframes and workflows and to release the latest and greatest features
Web technologies that (thankfully) died
Here are a few items that were once all the rage. In hindsight, they turned out to be clunky technologies that were once a necessary part of our job.
You made everything perfectly clear by email. Now what?
There are many options in trying to find out what happened to a well-crafted email. Here's what to do...
What is a landing page?
They’re laser-focused web pages on specific topics that help to (a) bring in more visitors or (b) convert visitors into leads and sales.
Writing habits that you should develop for better website content
Whatever the case may be, there are certain habits we as writers can nurture and develop to remain inspired, focused and with a razor sharp tool set.
Photography trends you need to know about
From new technologies to resurgent techniques, we list the biggest trends in contemporary photography and what’s behind them.
Why the sound of a brand name matters
Brand names reveal a lot more than you think, as the fascinating science of "sound symbolism" suggests.
The case for parallax design in 2016 and beyond
Design techniques are fleeting, so it’s hard to determine what’s simply trendy, and what actually works. If you haven’t experimented with parallax design, now may be the time to give it a try.
The greatest UX breakthroughs of the 21st Century (so far)
Here are ten of the biggest UX breakthroughs that have helped to shape this century of tech (so far).
Common mistakes that designers make
All designers make mistakes. Here are the most common, and how to avoid them.
The blue color is trending worldwide. Here’s why.
How did humble blue go from having no name in the antiquities to being the world’s favourite and most used color?
Don't design for mobile, design for mobility
Just when we were starting to get used to the tools, frameworks and methodologies needed to design good mobile apps, we find the device landscape is changing again
Typography trends for 2016
Design trends. You can hardly do anything without seeing them, they pop up everywhere, and they can give your design feel “current” when used well.
Making the user trust your UI
You cannot design a good user interface without taking into consideration the importance of user confidence
How to optimize your site for mobile
When the world shifted from desktop computers to mobile devices, designers became even more focused on UX. Although the user interface plays an important role in creating mobile-friendly designs.
The value of consistent design
To many designers, consistency doesn’t scream sexy. But to anyone with an understanding of user experience, there couldn’t be a bigger turn on.
Hot web design trends from 2015
In 2015, web design moved away from information overload to an aesthetic revolving around empty space and simplicity.
How to design UX for millennials
It’s no surprise that some in the design community are also turning their attention to specifically figuring out how to design for millennials.
Choosing a website hosting company
There are a number of important factors to consider when deciding on a web hosting company.
Things you should know about mobile advertising
App install advertising is on fire. US mobile app install ad revenues will top $4.6 billion this year and grow to $6.8 billion by the end of 2019, growing by 14% a year from 2014.
Is custom web design over? Hell no...
Template-based website platforms are driving the web design industry by providing the tools required to create an elegant, responsive, and optimized site. But does this mean that the age of custom web design is over?
Web design mistakes (and how to correct them)
Here we’re going to take a look at a few common design mistakes and how to avoid or correct them in the design process.
Busted myths about responsive web design
The need for addressing the importance of responsive web design has long since passed. Now it’s time to focus on how to make the most responsive design possible.
How to build long-term customer relationships with mobile
What customers really want is to build a long-term relationship with your organization – and a mobile app is one tool to do that.
Does your website suck?
Does your website suck? I’m not asking to be mean. Really. Building a website that meets the needs of your business and your customers is a tricky balancing act.
Is QR Code on the verge of extinction in the mobile arena?
The QR code was originally created for Japan's automotive industry in 1994. At present, QR codes are used for product-tracking, item identification, and many other apps aimed at delivering a great UX.
Likes aren’t enough. Now Facebook pages need you to add them to “See First”
Facebook told businesses to buy Page Likes for years, saying that’s how they could reach people through the News Feed.
The latest web design trends you need to know about
When it comes to web design, there’s a further trend towards making websites much simpler in terms of user interface and much easier when it comes to user experience.
Online music services with killer UI
Music streaming increased by 54 per cent in 2014 compared to the previous year's figure and this robust growth is expected to continue as more and more services become available.
How cards are taking over web design
Those little rectangles full of inclusive images and text have been so successful in web design that they’ve almost become a default option when it comes to
The digital marketer’s mobile optimization checklist
Every good marketer knows that one of the key elements to success is making it as easy as possible for your audience to consume and share information.
Embracing emptiness in web design
In web design, white space, or negative space, makes the difference between an ordered layout that’s easy to comprehend, and a chaotic, cluttered mess.
Minimalism in Web design: past and future
Minimalism is one of the most enduring visual frameworks in Web design given its timeless elegance and clear presentation of content.
User experience and user interface designers make great partners
If you want a hot date that will also make a great life partner, user experience and user interface designers should be your number one picks
Three things to consider before investing in Ad Tech
People aren’t putting money in ad tech, and the players are playing a bloody game. Yet ad tech revenue is projected to reach $100 billion in five years.
Community management: can you really handle it?
Perhaps you have forgotten, in-between your unrivaled push to create the perfect content, that there is another, really important portion of the social media function that we are missing terribly
Making the decision: web designers vs site builders
Nowadays, site builders are basically a magic toolbox to everyone who is not a web designer. Building a website, which was once out of reach, can now be done with little effort – but ...
Is this Facebook’s most small business-friendly offering yet?
Facebook announced the launch of its local awareness ads last fall. These enable local business advertisers to target Facebook users based on their location
The future of interaction design
Gone are the days when users were impressed by simple interactions like a bit of unexpected animation – now animations are almost required
Say goodbye to these web design trends
Web design has changed drastically since early 2000 and it appears to be changing trends again
Why brands bypass agencies to go directly to production companies
Clients are bypassing agencies and going direct to production companies in search of efficiency and nimbleness
The most amazing professional fonts of 2015
We have put together a list of 20 Amazing Professional Fonts that are both of a superior quality and produce readable, high quality publications
How to design copy on the Web
Love it or hate it, your writing has an enormous impact on your website (or app),
IBM announces marketing partnership with Facebook
IBM and Facebook are teaming up to offer marketers new integrations between the two platforms
Google shows off new AdWords formats and tools
Google made a bunch of AdWords announcements at an AdWords event on Tuesday. This new generation of ad experiences includes new features for the automotive, hotel, and mortgage categories.
Browser testing is no fun, but these tools will help make your life easier
Many people who feel their jobs end after designing and launching a site are potentially missing out on tons of visitors. Why? Here’s a guide to why browser testing may not be the most fun part of developing a site, but it’s just as important as picking t
The best branded Instagram videos from April 2015
April features a variety of goodies, from free-form architecture, to made-up sports, fictitious holidays and other weirdness, replete with all the stunning insight you’ve come to expect from this beloved round-up
Facebook’s algorithm update: what it means for marketers
There has been another algorithm change that less attention has been paid to, but could perhaps be just as important. Facebook's new attempt to balance content from friends and pages.
How social media is impacting web design
It is often noticed that social media has its impact on the offline world as well. So, it is quite obvious that the world of the Internet...
How great startups build brands with the right words
It’s your chance to define who you are and what you do. This could be any marketing assets ranging from the headline and images on your website to advertising
How to create top content on any topic
If you’re willing to invest some time, resources and brainpower, you can create the top content on any topic
Using email marketing for business growth
How are you going to make sure you stand out from the crowd?
Vintage trend is back
Fashion for retro and vintage style has gradually moved from podiums and fashion shows to website design.
How to use social media and mobile to grow your business
With the mighty hand held device probably in your customer's hands right now, one of the things they will probably do when they next look at their phone is check their text messages and have a browse through their social media accounts
Why a good User Experience is an overlooked SEO strategy
Your content is a well-cooked piece of meat, but to enjoy the meal, your users must also have the proper table settings
The marketing of the future
The incorrect assumption is that traditional and Internet marketing are entirely different things that need entirely separate approaches
Today's most successful websites and how they looked when they first launched
Many of today's most successful websites bear only a small resemblance to how they looked when they were first launched.
Why your business doesn’t need a physical store
Having a business that is solely online and not in a store, at one time, may have sounded like a shortcoming but now it can actually put you ahead of the game
How to engage customers with your website
Your customers are busy professionals. Often, businesses publish their blog post and let it sit in their blog’s archives. The best way to get your customers to read your blog is to
How hashtags work on Twitter, Instagram, Google+, Pinterest, Facebook, Tumblr, and Flickr
A hashtag is the wonder of the past decade. It was born to address the need to organize and make sense of the overwhelming social media buzz
How to use LinkedIn to grow your business
Anyone who's serious about growing a network of business contacts uses LinkedIn. Take it from John Patrick, founder of architecture and design agency Above the Fold, who says he has used the professional network to take his company global. Here's his advi
How to get your management team to buy into marketing strategy
just imagine how dull the world would be if we were all in agreement all the time
The most creative 404 error pages on the Web
We browsed through the blog FourZeroFour to round up some of the best 404 pages on the web
How to become the content innovator in your organization
There’s no denying that selling your organization on content will be tough, but the results make it well worth the effort.
Facebook SEO and post search: What it means for brands
If you’re doing a client announcement, using Facebook search to see what others are saying about the news...
Top 25 viral Tumblr blogs of 2014
The pop star's personal Tumblr page, beloved among the hoards of blog-dwelling teens, was just one of the top 25 most viral blogs of the year
Google's 2014 redesign: Before and After
I thought it would be worth a quick stroll down memory lane and a look at the future of Google
SEO is dead: Long Live OC/DC
Yes, SEO is officially dead. Not the practice, but the term
Why do brands need enemies
Coca Cola cannot live without Pepsi; without Coca-Cola, Pepsi will not innovate to build its brand further.
Which social platform affects your SEO?
With so many highly evolved social media platforms, it’s hard to decipher which platforms have the most impact on SEO
How to know when your web design is done
It’s the question that haunted every first-year art student. It kept us up late adding, adding, adding layers of complexity to our pieces, sometimes to our detriment.
How often should I post?
Social Media is a lot of things and part of it is about creating new relationships and growing brand exposure among many other things.
Use Google Analytics to build a smarter mobile website
Countless helpful and not-so-helpful articles proclaim the rise of mobile, but what practical steps can you take to make your brand more approachable for mobile users?
Can mobile games make a global difference? (and still be profitable)
As members of a rapidly maturing industry, it’s time for mobile publishers and developers to launch charitable and educational campaigns of their own.
Why marketing automation fails
“It’s an important tool for bringing order to the warring worlds of marketing and sales by improving lead scoring and nurturing.”
Online marketing trends you can no longer afford to ignore in 2014
it can be a challenge to keep up but the internet has become that important and know-how is so freely available
Why creative geniuses often keep a messy desk
Environments have historically played a major factor in how creative our minds are
How about some creative content ideas
word-heavy articles are by no means the only type of content that should be part of your company’s content marketing plan
How to create images for your blog posts in less than 5 minutes
A stock photo is worth a thousand words, but a custom image is worth a thousand page views
The must know Digital Marketing definitions
With words such as conversion and acronyms like SEO thrown casually in conversations, you can feel left out
Instagram 101
Instagram makes a strong case, if you’re interested in raw numbers and unique appeal. Instagram has 200 million active users and provides a huge asset for visual content
The first Instagram catalogue website by IKEA
I certainly felt moved reading all the fuss about it and I think it worths mentioning it.
Can movie trailers teach you about content marketing?
While we love to hate trailers, the reality is that we never complain when one clenches our attention and refuses to release until the title appears
Why this is a great time to lead marketing
Sometimes it is difficult to see through the smoke when in the midst of a revolution
What makes a great search interface?
While having a great search box might not be the most fun part of the design process, it is often an essential part of your site
Why web design typography is a big deal
why unload a bunch of technical definitions on the hapless common man who has just as much to do with web designing as I do with cooking?
Why emerging countries are driving enterprise investment deals
Armed with open-source tools and a deep-and-getting-deeper engineering bench..
How to publish an app on the Google Play Store
Today we’ll be looking at how to set up and publish for Google Play.
Ηow does your own brand name sound ?
Some researchers of marketing, recently started to explore new aspects of the strategies that businesses use to create effective brand names.
How designers can make the most of Social Media
If you're posting on a few different social sites, it's tempting to link them or just repeat content across platforms, but you should be aware that a lot of your followers will be adding you on a few different networks
Responsive design frameworks: Just because you can, should you?
As responsive design frameworks became popular, a big debate emerged: Why would a professional designer use a responsive design framework?
Is Brand Management important for your design website?
I was reading about a recent six-figure purchase of the brand.com domain name and researching into brand.com reviews online when...
Making vintage design work for You
Today, we will look at how you can create and establish a great palette for a vintage-style design from color to type to texture choices...
Is 2014 the year of Parallax?
Parallax scrolling effects are fun, user friendly and allow for new types of creative thought in the website design process. The end result is a technique that can be...
SEO in 2014: Be ready
Although nothing is for certain, there are a few challenges looming on the horizon that you should be ready for. Keep reading to get the scoop on these challenges so you’ll be ready to face them...
The content marketing forecast: 10 Predictions for 2014
As Marketing Week mentions, 2014 is the year when the content marketing category finally matures...
The attributes of usability and how to exploit them
The importance of a strong online presence exponentially increases as time goes on. Companies need to follow their audience...
A world without Web Designers
As you might understand, a world without the Internet would have serious consequences that would leave a lot of people lost. Since the World Wide Web was developed in the early 1990's, it has undergone quite a few changes...
The World's Most Innovative Companies 2014
Take a peek at the world's most innovative companies for 2014. Yes it is not a typo, 2014, these companies will continue to shine and display what innovation means.
Optimise your brand
So just how important is the look and tone of your brand and website when it comes to getting potential customers to buy into you business?
Top 10 brand campaigns of 2013
Creativity knows no limits. Watch some of the best campaigns released in 2013...
Does print marketing still matter in the Digital Era?
Marketing can be looked at as an organizational function and a set of processes for creating, delivering and communicating value to customers...
The evolution of "Password"
The first computer password was developed in 1961 at the Massachusetts Institute of Technology, for use with the Compatible Time-Sharing System (CTSS), which...
Why Flat Design will continue to rule the world in 2014
Flat Design is a minimalist aesthetic principle or design language currently used in various graphical user interfaces. At present...
Tips for getting active Instagram followers
So, you are stuck with the same followers and have the need to expand?...
Jobs that did not exist ten years ago
Thinking about a career change? Technology, cultural shifts and changing demographics combine to create new career fields all the time...
The most exciting open source projects on the web
The open source movement involves web designers and developers volunteering their time to make the web a better place...
Want to learn how to use the new DSLR you got for Xmas?
So, you got a new DSLR as a present for Xmas and you are not sure what to do with it?
Are QR codes dying?
Does that mean that QR codes are a failed concept? Not quite...
The myth of the brainstorming session
To have an effective brainstorming session...
Ogilvy rules that still apply to Digital Media
Before there was Don Draper, there was David Ogilvy. “The father of advertising,” as he is sometimes referred to...
Browser wars
Chrome rules the web...
The most popular Bing homepages for 2013
The Most Popular Bing Homepages for 2013...
Best Global Brands 2013
The top 100 list view..
The moment Google had to restart the project "Android"
Google had started on a secret mobile project when Apple, announced the iPhone...
Top Pins 2013
Take a look at the most visited Pins of 2013
Top iphone app downloads of 2013
Candy Crush Saga, the smash hit game that millions played, was the No. 1, most downloaded free app for the iPhone in 2013...
Designing a website for 2014
The first thing we have to make sure is our website is mobile compatible and optimized for smaller screens...